Austin Kruger

Pioneering Digital Solutions for Modern Businesses

Empowering Growth, Enhancing Experience, Ensuring Excellence

Where Data Science Meets Creative Innovation

Pioneering the Future of Digital Strategy

Hello, I’m Austin Kruger, a passionate innovator at the crossroads of data science and digital transformation. My journey is one of continuous evolution—from delving into the intricacies of data science, auditing marketing strategies with a mathematical lens, to leading the charge in simplifying and revolutionizing technology stacks for businesses across the globe.

With a foot in the realms of marketing strategy and digital product innovation at RankPay, and another in transforming tech infrastructures at Rhino Group Consulting, my mission is clear: to drive growth, optimize operations, and ensure that data-driven decision-making is at the core of everything we do.

Dive deeper into my world, where creativity meets efficiency, and every challenge is an opportunity for innovation.

About Me

A Journey Defined by Data, Driven by Innovation.

From my early days as a data science enthusiast to becoming a linchpin in the digital marketing and software development industries, my career has been anything but linear. It’s a reflection of my belief that at the heart of every successful marketing strategy and technology solution lies a fundamental truth—a mathematical formula waiting to be discovered and leveraged.

Expertise That Bridges Gaps:

Data Science: The backbone of my analytical approach to problem-solving.
Marketing Strategy: Where data meets creativity to drive unparalleled growth.
Digital Product Development: Crafting solutions that resonate and deliver.
Software Development: Simplifying complex problems with elegant, custom solutions.
Web Development: Certified expertise in WooCommerce, Shopify, and Magento, creating platforms that engage and convert.

My philosophy? That the right blend of data analysis, creative marketing, and technology can not only solve any problem but turn it into a stepping stone for success.

Professional Ventures

RankPay: Revolutionizing Marketing with Data

As the Marketing and Product Director at RankPay, I’ve had the privilege of steering our clients towards unprecedented growth through innovative marketing strategies and digital products. Our success stories are not just numbers on a chart; they’re testaments to what happens when data-driven insights meet creative execution.

Rhino Group Consulting: Transforming Tech Landscapes

At Rhino Group Consulting, my role goes beyond managing projects. It’s about envisioning and enacting change, simplifying technology stacks, and creating custom software solutions that not only save costs but propel our clients into the future. From VOIP systems to comprehensive CRM solutions, our focus is always on delivering value and efficiency.

Back rear view of young asian woman, freelance data scientist work remotely at home coding

Smart business man writing the word Product on the mirror board - Product text.

Computer screen displaying program code, website development, application building, password

Design & Multimedia

In the digital landscape, every project begins with a vision—sometimes crystal clear, other times a spark awaiting ignition. My expertise in Adobe’s suite—Photoshop, Illustrator, and After Effects—allows me to recreate, refine, and revolutionize client visions into digital masterpieces. This capability is not just about the mastery of tools but about understanding and bringing to life the essence of each brand’s story.

While I navigate the vast possibilities of design and multimedia with precision, I acknowledge the boundless creativity that collaboration brings. I cherish long-term relationships with talented designers, partnering with them when a project demands a fresh perspective or when our clients seek something truly unique. This partnership thrives on complementing my technical prowess with their creative instincts, especially when the client’s vision is still unfolding or seeks an unparalleled distinction.

Web Development & Programming

My approach to web development is built on empowering businesses, crafting scalable solutions, and prioritizing security. This philosophy drives me to create platforms that not only meet today’s needs but are poised for future growth.

Empowerment Through Independence: I aim to demystify web technology for clients, delivering sites that are easily managed without ongoing developer support. This empowerment enables you to directly control and update your digital presence.

Scalability and Flexibility: Understanding the dynamic nature of businesses, I focus on developing web solutions that can evolve. This means creating a robust foundation that supports future enhancements without the need for major overhauls, regardless of budget constraints.

Uncompromised Security and Data Integrity: In a digital era where security is paramount, I ensure your web solutions adhere to the highest security standards, protecting your data and maintaining your customers’ trust.

Reliability with Triple Redundancies: Beyond development, I implement triple redundancy backups for sites and applications, ensuring your digital assets are safe and recoverable, safeguarding against data loss.

By intertwining these principles, I deliver web development services that not only align with your immediate goals but also anticipate and adapt to future needs—creating a digital foundation that stands the test of time.

Content Management Systems

Creating a robust online platform is just the beginning. My engagement with Content Management Systems (CMS) spans beyond constructing dynamic, user-friendly websites to the active, daily management of these digital environments. This hands-on approach ensures not only the launch of scalable and secure websites but also their continuous optimization and relevance in the ever-evolving digital landscape.

My work with CMS is rooted in a deep commitment to empowering businesses with the tools they need for effortless content updates and management. However, recognizing the complexities and time constraints many businesses face, I extend my services to include the daily management of websites. This includes content updates, security checks, performance optimizations, and technical support, ensuring your website remains a vibrant and effective communication tool.

By actively managing websites built on various CMS platforms, I ensure that your digital assets perform optimally at all times. This ongoing management covers everything from routine content updates to implementing new features, troubleshooting, and ensuring your site’s security protocols are up-to-date. My goal is to provide peace of mind and free up your time to focus on what you do best—running your business.

Digital Marketing / Analytics

Get Your Brand Visible!

Create a successful digital platform and scale up your business. Start your business today and focus on what matters.

Web Development

Design and maintain websites on most content management systems. DNS configurations, transfers, and migrations when needed.

PPC

Create, optimize, and maintain multi-channel campaigns on all major advertising platforms.

SEO

Make on and off-page optimizations with a content-heavy focus. Mediate negative inbound links, and improve relevant citations.

Email & SMS Automations

Using my own custom-built software I can create outbound email and SMS drips with custom triggers.

Common services

Comprehensive, Integrated Solutions

I can help you design, publish, and track multiple assets in minutes, manage your ads across major ad networks, and configure analytics to match your specific attribution model.

Testimonials

What My Clients Say

“Austin is incredibly kind and truly has the best interest of his clients at heart. Our project wasn’t very timely or big but Austin still treated it with the same level of importance and was very kind to me. He gave me very valuable advice that we ended up using and our project succeeded because of it: I could not recommend Austin more to anyone. I will be working with him again if possible! Thank you!“

Brooke Park

Marketing Director | Powerwash.com

“We had Austin do a Google Analytics review to solve a technical problem on direct traffic referrals. He brought an immense amount of skills and expertise that we did not even know we needed. He was great to work with and took our Analytics to the next level.”

Warren Ryan Lee

CMO | Sunga Life

“Austin is a great programmatic consultant. Data driven. Tech details etc. learned a lot from Austin’s insights and will continue to use Austin on a regular basis. Super helpful on the digital ads and tracking side for us..”

Andrew Davis

Marketing Director | Service Fusion